Why Blogging is Good for Business

October 31st, 2008 by admin

Many businesses choose to create a blog that keeps track of current news or events; others allow authors from within the company to maintain a blog as a ‘journal’ and update visitors on what they think about current events or simply providing commentary.  Other blogs are set up to highlight a product launch or specific [...]

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Brandwatch tracks your brand’s online reputation

October 26th, 2008 by admin

I’ll never forget my online correspondence with Comcast’s Frank Eliason earlier this year. The small Twitter message I sent chronicling my woes in setting up my new Internet connection got an immediate response from him. As “Director of Digital Care” for Comcast, Eliason frequently goes above and beyond the call of duty by tracking and [...]

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