Music Marketing: Press, Promotion, Distribution, and Retail

Berklee expert speaks on how to market and distribute your songs and group. Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget. You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services.

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2 Comments

  • At 2010.02.08 11:42, Regie said:

    I have a band also, and I think to be able to succeed musicians like me needs to be able to reach out to the right people that can help them big time in promoting and Marketing their music. Fans really helps a lot but also they need to reach out to the people who really knows how the music business goes. They should seek advice and guidance from people that has been in this industry for a long time.

    • At 2010.02.17 16:43, admin said:

      Hi Regie
      Thanks for your insight on the music business. Good luck with your Band and thank you for visiting Get Blogging!

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