Social Media Etiquette for Your Personal Branding

Social media survives on human qualities – act out or throw your weight around and you’ll soon be cast out from the ‘in crowd’. Social media can help you build your Google CV, but let’s look at some social media etiquette tips first: Be Helpful: A great way to engage with the crowd is to [...]

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Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide

Build a Solid Foundation for e-Business Success! Nothing drives an e-business like a killer marketing plan. In this eye-opening guide, Ralph “Doctor Ebiz®” Wilson shows you, step by step, how to construct an e-business marketing plan that will focus your efforts, energize your staff, and generate the sales you crave–fast! Doctor Ebiz shows you how [...]

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PR firm launches Twendz: A Twitter trend analyzer

Normally, PR firms are pitching us start-ups, not creating them. That’s not the case with Twendz, a new Twitter tool from the folks at Waggener Edstrom. It pulls in the latest tweets on any given topic, and shows you what the overall user sentiment is, be it positive or negative. This is cleverly wrapped up [...]

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Did online companies market their brands well at the Super Bowl?

Can you communicate what a Web site is about to millions of sports fans looking for entertainment above all else? Now that the Super Bowl is over, let’s examine how well the online firms that bought ads fared in delivering spots that effectively communicated their online services. Some companies did well. But it looks like [...]

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Brandwatch tracks your brand’s online reputation

I’ll never forget my online correspondence with Comcast’s Frank Eliason earlier this year. The small Twitter message I sent chronicling my woes in setting up my new Internet connection got an immediate response from him. As “Director of Digital Care” for Comcast, Eliason frequently goes above and beyond the call of duty by tracking and [...]

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