Marketing For Dummies (For Dummies (Business & Personal Finance))

Covers everything from essential marketing principles and techniques to the latest methods and trends Want to sharpen your marketing skills to promote your products and services? Whether you’re introducing a new product or jumpstarting your existing marketing plans, Marketing For Dummies, 3rd Edition, helps you get a handle on such basic marketing concepts as the [...]

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Connect!: A Guide to a New Way of Working from GigaOM’s Web Worker Daily

If you use the web to reach out beyond the confines of your office, cubicle, or home to connect and collaborate with others doing the same thing, you’re a web worker. In this book you’ll learn how to use new web tools, discover sites and services you might want to try, and meet the social [...]

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How to Make Money with Your Blog: The Ultimate Reference Guide for Building, Optimizing, and Monetizing Your Blog (How to Make . . .)

Blogging for Dollars! Whether you re an experienced blogger or an absolute beginner, you can make money with your blog. Simply follow the step-by-step advice of two expert bloggers and industry insiders who have launched many successful sites of their own. They ll walk you through every step of the blogging process, and they ll [...]

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101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series)

An increasing number of real estate buyers and sellers are making the Web their first destination, so getting more of them to stop at an agency’s or individual agent’s site can mean thousands of dollars in commissions. The proven e-mail, linking, and online advertising techniques provided will increase initial visitor traffic to any real estate website and [...]

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The 11 Immutable Laws of Internet Branding

As we move into the twenty-first century the most important question for businesses everywhere is: What are we going to do about the Internet? The two most qualified people in the country to answer that question may be Al Ries and Laura Ries. Not only are they the authors of the BusinessWeek bestseller The 22 [...]

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WordPress 24-Hour Trainer: Watch, Read, and Learn How to Create and Customize WordPress Sites (Book & DVD)

Don’t let WordPress intimidate you. WordPress 24-Hour Trainer is a unique lesson-based book that walks you through the essential parts of WordPress. Each lesson is streamlined to teach a specific aspect of WordPress, helping you to focus on just what you need in order to get the task accomplished. If you learn better visually, this book [...]

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No One Cares What You Had for Lunch: 100 Ideas for Your Blog

Tired of filling up your blog with boring posts? Take the next step and get inspired to create something unique. Author Margaret Mason shows you the way with this fun collection of inspirational ideas for your blog. Nobody Cares What You Had for Lunch: 100 Ideas for Your Blog is a unique idea-book for bloggers [...]

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The Secret Power of Blogging: How to Promote and Market Your Business, Organization, or Cause With Free Blogs

Blog is short for Weblog. A Weblog is a journal (or type of newsletter) that is updated often and intended for the general public. Blogs generally represent the personality of the author or the Web site owner. In July 2006, the Pew Internet & American Life Project estimated that the U.S. “blog population has grown [...]

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Integration Marketing: How Small Businesses Become Big Businesses – and Big Businesses Become Empires

PRAISE FOR Integration Marketing “The most important book of the year.”-Codrut Turcanu, founder of Remarkable Blogging, www.RemarkableBlogging.com “Mark Joyner’s new book rocks! After reading it yesterday evening, I put all other work on hold to create two integration marketing processes-and have been spreading the word about them. Already, within twenty-four hours, I’ve started seeing results. [...]

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Cult of Analytics: Driving online marketing strategies using web analytics (Emarketing Essentials)

If you want to understand and get true value from your online content you need to understand how it is used by your customers. If you work with web analytics and online search optimization, this book will provide you with the tools and insight you need to do just that. Even more, it will give [...]

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