January 5th, 2010 by admin
The influence of bloggers, podcasters, and users of other social media is profoundly disrupting the mainstream media and marketing industries. Paul Gillin s The New Influencers explores these forces, who these new influencers are, their goals and motivations, takes a look at the changes they have initiated, and offers strategies for marketing within this dynamic [...]
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January 5th, 2010 by admin
The Blogging Church offers church leaders a field manual for using the social phenomenon of blogs to connect people and build communities in a whole new way. Inside you will find the why, what, and how of blogging in the local church. Filled with illustrative examples and practical advice, the authors answer key questions learned [...]
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January 5th, 2010 by admin
If You Build It, Will They Come? Too many Web site owners work on the if-you-build-it-they-will-come model for their Web sites. Unfortunately, those eagerly anticipated users don’t always come. A Web site is a passive media with limited visibility until you actively market it to others. Web marketing is a challenging and laborious activity. The [...]
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January 5th, 2010 by admin
This book is about marketing. But more important, this is a book about you, the soft sell marketer–your desire, as a service provider or care-giver, to market and sell your products and services online or off without compromising your personal or professional values. In short, it’s about putting your heart into marketing. This book: Validates [...]
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January 5th, 2010 by admin
Why Am I Going to India? November 7, 2005 I get asked that question a lot. The answer is simple: There is an economic tectonic shift taking place and I want to see it up close for myself. The moment that defined this shift for me occurred about two years ago. The state of Indiana, [...]
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January 5th, 2010 by admin
Get massive exposure for your book, no special computer skills needed — trade published or self published, fiction or nonfiction Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and “bestseller” campaigns Blog to connect with readers, driving them to Amazon and bookstores Boost your visibility with Google, use MySpace for viral marketing Ignite [...]
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January 5th, 2010 by admin
In this comprehensive step-by-step guide to setting up a booming Internet business and raking in million-dollar profits, Ewen Chia demystifies marketing jargon and shares the tips and techniques that continue to net his online businesses a cool fortune. Whether you’re seeking to create and develop a thriving Internet business from scratch or looking to realize [...]
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January 5th, 2010 by admin
What if you had an instruction manual for Social Media? Now you do. Engage is the ultimate guide to branding and building your business in the era of the Social Web Engage thoroughly examines the social media landscape and how to effectively use it in business-one network and one tool at a time. The guide [...]
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January 5th, 2010 by admin
The World Wide Web is a big place, and it is hard to find your way through it, much less make an impact on it. Blogs have revolutionized the idea of each person having a voice on the web and Sams Teach Yourself Blogging In a Snap is your guide to making your mark on [...]
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